Your Diva Backstage Access
L’Oréal Paris to give Torontonians the Diva treatment by offering 1,000s of Complimentary Summer Beauty Touch-ups for Luminato, June 11th – 13th
To kick-off opening weekend of Luminato, Toronto’s premier Festival of Arts + Creativity, L’Oréal Paris is offering three glamour-filled days of complimentary makeup and hair touch-ups at the L’Oréal Paris Beauty Tent located at Yonge-Dundas Square.
What: |
L’Oréal Paris brings the excitement and buzz only found backstage during Toronto Fashion Week to the heart of the City. Torontonians can get complimentary red-hot summer beauty makeovers by some of Canada’s top makeup and hair artists before heading off to one of the many events during Luminato. Participants will also get the chance to strike a pose and get their photo taken to immortalize this diva experience. Plus participants will be among the first to preview a product hailed as one of the top backstage beauty secrets used by makeup artists and models for flawless skin before it is made available in Canada. |
Who: |
The Beauty Artists will be directed by Eddie Malter, L’Oréal Paris’ Official Makeup Artist, Eddie Malter and Official Hair Artist and Colourist, Eric Del Monaco – the same beauty masterminds who create season-after season all of the runway beauty looks at Fashion Week in Toronto . Eddie and Eric will direct the team of 20 makeup and hair artists for three-days at this amazing beauty hub, as they apply 1,000s of on-trend summer beauty touch-ups on Torontonians. |
Where: |
L’Oréal Paris Beauty Tent |
When: |
June –11th – 13th, 2010 (Friday, Saturday and Sunday) |
* Please note: above timeline is subject to last minute changes due to weather conditions.
For more information, please visit: www.lorealparis.ca
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Media Contact:
Margaret Batuszkin
416-462-8773 ext. 22
margaret@cowanandcompany.net
